Life isn’t just about logic or data — it’s about connection, belief, and sometimes, a dash of self-delusion. In this talk, Marie Tuason will reveal how she escaped third-world disadvantages by blending marketing psychology with a healthy dose of imagination. Learn how to harness cognitive biases, social proof, and storytelling to influence others and transform your own mindset. Discover the balance between science-backed strategies and creative self-delusion to overcome limiting beliefs and think bigger, and gain actionable techniques to elevate your business and personal growth through reframing and motivation. This isn’t about faking it ‘til you make it—it’s about rewiring how you think, so what once felt impossible becomes your new normal.

Marie Tuason is a natural community builder and the founder and CEO of Adrenaline Marketers, a social-first marketing agency helping travel and adventure brands boost their earnings through the power of storytelling and data. Offline, Marie channels her passion for human connection as a yoga teacher, integrative nutritionist, and the founder of Kaya Connections, a retreat and coliving program designed to help digital nomads build lasting bonds through harmonious shared experiences. With a unique mix of data-driven strategy and heart-centered creativity, Marie empowers others to reach new heights in business and life.